SalesConversational AISales Enablement

Lost Deals and Burnout: How Post-Call Coaching and Product Training Are Failing Reps

Meet Silly, a dedicated sales rep at a tech firm. During a crucial call with a high-potential client, everything is going smoothly until the client asks a complex technical question about product integration. Silly isn't sure of the answer. His options are limited: 1. Schedule a follow-up meeting with a Sales Engineer. 2. Promise to send an email later with the necessary information. Either choice stalls the momentum. The client senses the hesitation and begins to doubt Silly's expertise. By the time Silly gets coached after the call and provides the information, the client's interest has waned. The deal is lost.

The Two Major Problems with Post-Call Coaching with tools like Gong

1. Delayed Coaching Equals Lost Deals and Poor Customer Experience

When a sales rep receives coaching after a call, it's often too late. The critical moment to address the client's concerns has passed. Prospects expect immediate, informed responses. Delays lead to frustration and erode trust. In Silly's case, the inability to answer on the spot resulted in a longer sales cycle and a dissatisfied customer.

2. Endless Training Leads to Fatigue and Inefficiency

After post-mortem analysis, sales reps spend a significant amount of time in training and enablement sessions. On average, reps dedicate 8-12 hours per month learning about new technologies and products. However, according to the Forgetting Curve—a psychological phenomenon describing how information is lost over time when there's no attempt to retain it—reps forget up to 70% of new information within 24 hours and 90% within a week if not reinforced. This means much of the time invested in training doesn't translate into actionable knowledge during sales calls. Reps like Silly are left fatigued from constant learning but still unprepared to answer clients' questions when it matters most.

The Business Case for Tenali AI: Boosting Efficiency and Revenue

Implementing Tenali AI transforms the sales process by providing real-time assistance during calls. Here's how:

Immediate ROI Through Increased Sales

  • Higher Close Rates: Empowered with instant answers, reps can increase close rates by up to 30%.
  • Shorter Sales Cycles: With immediate responses, deals close faster, accelerating revenue recognition.

For example, if your average deal value is $50,000 and a rep closes two additional deals per quarter thanks to Tenali AI, that's an extra $400,000 in annual revenue per rep.

Significant Time Savings

  • Reduced Training Hours: Cut training time by 50%, saving approximately 5 hours per rep per month. For a team of 20 reps, that's 1,200 hours saved annually.
  • More Selling Time: Reps can reallocate saved time to prospecting and selling, potentially increasing productivity by 20%.

Assuming a rep generates $1,000 in revenue per hour spent selling, reallocating 5 hours monthly results in an additional $60,000 per rep annually.

Cost Efficiency

  • Lower Dependence on Sales Engineers: By reducing the need to involve Sales Engineers in every call, companies can optimize SE utilization, saving up to $150,000 annually in personnel costs.
  • Reduced Opportunity Costs: Preventing lost deals translates directly into increased revenue. If each rep saves just one deal per month with Tenali AI, and the average deal value is $50,000, that's an additional $12 million in annual revenue for a 20-rep team.

Less Dependence on Sales Engineers

Reps no longer need to pull in Sales Engineers to address technical concerns. Tenali provides the answers right during the call, enabling reps to act as the primary source of information and keeping the sales process seamless. Your Sales Engineers will thank you for not involving them in deals that are too early, unqualified, or require them to answer just one question. Leverage their expertise on qualified, large opportunities, and watch your close rates double and team efficiency shine.

By reserving SEs for qualified, high-value deals, you not only make better use of their specialized skills but also improve their job satisfaction. This strategic deployment can lead to a 50% increase in close rates for large opportunities.

How Tenali AI Makes a Difference

Returning to Silly's story, imagine if he had Tenali AI during that critical call. When the client asked about product integration, Tenali instantly provided the verified, accurate information he needed. Silly confidently answered the question, impressing the client and maintaining the momentum of the conversation. The result? A deal closed faster and a satisfied customer.

Key Benefits of Tenali AI:

  • Real-Time Assistance: Provides instant accurate, verified answers to any customer question during the LIVE call.
  • Enhanced Customer Experience: Builds trust by delivering accurate information promptly.
  • Shorter Sales Cycles : Reduces the need for follow-up meetings and speeds up the sales cycle.
  • Improved Knowledge Retention: Supplements reps' knowledge, mitigating the effects of the Forgetting Curve.

Conclusion: Empower Your Sales Team with Tenali AI

Don't let post-call coaching and endless training sessions hinder your sales potential. With Tenali AI, your reps are equipped to handle any question, reduce dependence on Sales Engineers, and close deals faster.

Investing in Tenali AI isn't just about adopting new technology; it's about transforming your sales strategy to maximize revenue and efficiency. The numbers speak for themselves—with potential annual revenue increases in the millions and significant time savings, the ROI is clear.

Ready to revolutionize your sales process and boost your bottom line? Equip your team with Tenali AI and start winning deals in real time.