Generic enterprise search isn’t built for sales and marketing speed. Discover why specialized, GTM-focused AI assistants like Tenali are essential for teams aiming to win deals faster and cut through data chaos.
Sales and marketing teams live in a world defined by rapid change and fragmented data. Every customer interaction, new product feature, and competitive insight needs to be accessed instantly. Imagine a sales rep on a critical call when the prospect suddenly asks about a competitor's new feature announced that morning. The rep desperately searches through Slack channels, multiple Google Docs, CRM notes, and recent call transcripts, losing valuable time—in fact, sales reps spend on average 9 hours per week just looking for information [1]. Generic enterprise search tools promise to alleviate these pain points, but in practice, they often fall short.
Here's the reality: standard enterprise search solutions simply aren’t built for the unique needs of GTM teams. Typically updating only once per day or even less frequently, these tools lag far behind the pace of real-time sales needs. They aren’t optimized for customer-facing interactions, and often deliver broad, generalized answers that aren’t actionable for sales or marketing purposes.
Enter specialized, GTM-focused AI solutions, designed explicitly to empower sales and marketing teams. Tenali is a prime example. Unlike traditional enterprise search, Tenali updates hourly from essential GTM platforms such as Slack, Google Workspace, Salesforce, and recent meeting notes. This ensures your teams always access the most current and relevant insights—proven to increase sales productivity by up to 20% [2].
But frequent updates alone aren’t enough. Tenali delivers tailored, sales-engineered answers—meaning it’s specifically tuned to anticipate the questions your prospects ask. This isn't generic "information retrieval"; it's targeted, context-aware sales enablement. For instance, instead of returning pages of documentation when asked about pricing, Tenali provides concise, buyer-ready answers, reducing response time during live interactions by 50% [2].
Moreover, Tenali’s user-friendly interface allows any GTM team member to add or update information swiftly without relying heavily on IT. This simplicity reduces update cycles and enhances adoption, leading to a 30% reduction in administrative overhead [1].
The impact on business outcomes is clear:
In short, GTM teams need more than another search bar—they require specialized AI solutions like Tenali, crafted specifically for the rapid and precise demands of enterprise sales. Empowering your sales and marketing teams with the right tools is more than beneficial—it’s essential.
Citations:
